Apple 2.0: Samsung Galaxy S3 bursts into flames - Is Apple going downhill?

Apple 2.0 Covering the business that Steve Jobs built
Samsung Galaxy S3 bursts into flames - Is Apple going downhill? July 9, 2013. 11:13 AM ET Where are the video bloggers raising questions about Samsung's decline? FORTUNE -- Did you miss the report Monday about the Samsung Galaxy S3 that caught fire in the pants pocket of a Swiss teenager, sending out shoulder-high flames and inflicting second- and third-degree burns on her right thigh? I'm not surprised. These things can happen in any device powered by lithium-ion batteries, and the news of such incidents tends to fly under the radar. Unless, of course, the device that catches fire is made by Apple (AAPL). Then -- whether it's an iPod in Japan, a MacBook in California or an iPhone in Finland -- the Internet lights up like a Christmas tree and doomsday pundits start weighing in. Take, for example, this Your Gadget Guide video from last March titled "Apple iPhone 5 Catches Fire - Apple Going Downhill?" Fair is fair. Where are the YouTube videos about Samsung's decline? Filed under: Apple 2.0 See more Apple 2.0	About This Author Philip Elmer-Dewitt Editor, Apple 2.0, Fortune Philip Elmer-DeWitt has been covering Apple since 1982, first for Time Magazine, and now on the Web for Fortune.com. Email Philip Sign up News Breaking Financial News Be the first to know when there is breaking financial news with timely alerts delivered straight to your inbox. Markets Captain's Blog FORTUNE managing editor Andy Serwer keeps tabs on Wall Street. Market Briefing A complete roundup of each day's trading activity. The Term Sheet Receive Fortune's newsletter on all the deals that matter, from Wall Street to Sand Hill Road. Technology Apple 2.0 Fortune's Philip Elmer-DeWitt brings you Mac news from outside the reality distortion field. Big Tech Fortune's Michal Lev-Ram covers the digital giants. Careers Ask Annie Mondays Anne Fisher answers career-related questions and offers helpful advice for business professionals. Postcards Fortune editor at large Pattie Sellers shares fascinating, fun and valuable insights into people who sit at the pinnacle of power. Personal Finance The Help Desk Tips for saving and spending smarter. Ask the Expert Our readers toughest market questions answered every Friday.
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